Expert Advice To Advance Google E-A-T With These 7 Helpful Tips

Humphrey Udoh a digital marketer, content creator, and internet advertiser
Digital.Marketing Content Writer and Author


Humphrey Udoh

Are you tired of constantly struggling to improve your website’s search engine rankings? Consider using this expert advice 7 helpful tips to advance Google EAT on your website pages.

From improving the expertise and authority of your content creation to ensuring you have a transparent and user-friendly website, these tips will revolutionize your approach to SEO. 

By keeping up-to-date on your industry demand and consistently producing high-quality content, you’ll soon see improvements in your online visibility and brand recognition. 

So why wait any longer? Get excited about taking your website to the next level with these essential E-A-T strategies!

Expertise-Authoritativeness-Trustworthiness) is a crucial factor in determining the ranking of your website on the search engine. Google aims to provide high-quality content to users by rewarding websites with good E-A-T. 

Therefore, it is essential to advance your website’s E-A-T to increase its visibility on Google search engine result pages. Here are 7 tips to advance your Google E-A-T.

“One of Google’s  major updates back then in 2018 was E-A-T. Which was later called “the Medic update” by Barry Schwartz, SEO marketing journalist.   The nickname came because it hit most journalists in the medical industry.”

This article has 7 helpful tips to advance your Google E-A-T as  advice by industry experts. From improving your content to building backlinks; tips that will help to improve your search engine rankings and establish yourself as a trusted authority in your field.

 Table of Content

  1. Make The Aim Of Your Content Clear
  1. Make Update To your content Frequently
  1. Make Sure You Link To Authority Site
  1. Make Your Content View Point From multi-sources
  1. Make Your Brand Reputation Authentic
  1. Make Your Blog Readers Know You 
  2. Make Sure Your Content Is Created By Experts
  1. Conclusion

7 Tips To Advance Your Google E-A-T

As a website owner, you’ve likely heard about Google’s E-A-T score. It stands for Expertise, Authoritativeness, and Trustworthiness—three factors that Google considers when ranking websites.

If you want to improve your website’s ranking on Google, you need to focus on improving your E-A-T score. Here are 7 tips to help you advance your Google E-A-T score.

  1. Make The Aim Of You Content Clear

When creating content, ensure that you communicate the purpose of your content. Your readers should understand what they stand to gain from reading your content. 

well-researched quality content engaging to your readers, hence improving your website’s E-A-T.

A content without aim is aimless to readers who have seen the content title. But these tips will help to advance your Google EAT in no time.

  1. Make Update To Your Content Frequently

Regularly update your website with fresh and informative content. By updating your website frequently, and writing about trends you show that you’re an active and committed website owner.

This also indicates to Google that your website is a reliable source of information.

Website update, signals to Google that you’re serious about your business. 

It makes Google know that this is a living spring not a dead sea.

  1. Make Sure You Link To Authority Site

Linking your content to other reliable and reputable websites can help to improve your E-A-T.

Your content is more trustworthy if it provides links to other trusted sources.

Getting backlinks from authority sites indicates that content might be unique.

If you want Google to come to terms with your website don’t try to ignore these 7 tips to advance your Google EAT.

By doing this, Google sees you as a website that provides quality content that is well-researched.

It is only quality content that attracts a quality backlink. More eyeballs and more audience.

Read also: Simplified Guide To Guest Posting

  1. Make Your Content View Point From Multi Sources

Diversify your content by including different viewpoints from various sources. 

How can do this is to make research into industry leaders content before writing.

This proves to Google that you have done adequate research on the topic you are writing. 

It also helps to establish yourself as an authority in the field, hence it’s a tip to advance your Google E-A-T.

  1. Make Your Brand Reputation Authentic

Monitor your online brand reputation and ensure that it reflects your brand image accurately. 

A good brand reputation indicates to Google that your business is trustworthy and transparent. This can significantly improve your E-A-T.

What I mean here is simple, let all your social media pages connect to each other.

Speak the same thing about your brand. Show the same thing about your content.

Your profile too should be uniform in all your social media handles.

  1. Make Your Blog Readers Know You 

Make sure your readers have a way of contacting you or finding out more about you. 

This helps to establish credibility for both you and your website. 

Add an About Us page and provide contact information for your readers to get in touch with you easily.

If you want to bond with your readers, there’s no way you’ll hide your identity from them.

Let them find you on relevant search they make about you.

Most times, readers connect more with people they know, like and trust.

This factor is necessary to increase sales.

Include it in tips to advance Google EAT. If you do this chances are, you’ll gain more audience, visibility and trustworthiness.

  1. Make Sure Your Content is Created By Experts

Creating content that is informative and created by experts is very important. 

Users tend to trust websites that provide accurate and well-researched content. 

Because it is assumed that an expert knows what he’s talking about. Even Google search quality raters guidelines – GSQRG says something related to it.

In these tips to advance Google EAT it is clear to note that expert content speaks volume to.Google.

Having experts create your content helps establish your website as a trustworthy source, hence improving your Google E-A-T.


Improving your website’s E-A-T is essential to achieving a high search engine ranking on Google. 

By following these tips, you can improve your website’s credibility and trustworthiness, making it a go-to source of information for your readers. 

Remember, providing quality content that is well-researched and reliable is key to improving your E-A-T.

If you think these tips to advance Google EAT make sense, comment, share to more people that need it. 

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Elivechat Team

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