When website is fully constructed unique link building strategy will some way push site forward in search engine ranking.
This is necessary thing to do, if site must rank top on search engine.
Search engines are able and willing to optimize website that meet standard criteria.
WHAT IS LINK?
Link is like a bridge that connects pages, category and web article to another article in a site or to another site.
After all, the internet is made of several linked computers as one network.
Inbound link is back link that connects one site to another.
Internal link can be said to be link that bridges article, pages, and category on the same site.
Google always value high amount of links pointing pages, which in turn will make Google spider take it to the moon immediately.
Web means “computer network consisting of internet sites that offer text and graphics and sound and animation resources through the hypertext transfer protocol.” –Advance English Dictionary
Link is exactly cobweb like connection of pages. Making navigation easy, simple even for new visitor.
That’s why link plays vital role in web page connection and SEO in search engine.
Because search bot can easily crawl the page; make it appear in front of billion searchers.
After all, about 3 billion searches are made daily on Google alone. They’re also working to satisfy searchers intent with quality content without compromising their mission statement.
GOOGLE STANDARD RANKING FACTORS
Google search ranking factors enable website found on search algorithm, with these three top factors your site is covered.
Among these, link building is number one factor for top page ranking and will still be.
Also read: SEO MEANING AND APPLICATION
Link building makes site crawling easy, and make visitors easily navigate from page to page.
Hence, interacting with site becomes very simple since all articles, pages, categories, menus are linked.
TYPE OF LINK BUILDING
- Do-follow and no-follow link
- White hat seo
- Black hat seo
- Editorial link
- Profile link
- Anchor text
- Spam link
- Purchased link
- Link exchanges/reciprocal link
- Low quality directory link
Black hat link building should be avoided because it will attract google penalty. Which in turn will drop your site ranking instantly.
When you place your ensure no broken link is found.
However, chances are that broken links maybe found. You can check them here:
Also, even some anchor text, down to the low quality directory link is going to get your site panelized.
LINK BUILDING STRATEGY
LINK BUILDING STRATEGY is the process of getting your website link connected to authority sites through article submission, post or news as a way of linking back.
Which in turn increase your SERPs in your niche not a day job though?
- Creating guest post to renown blog site of your niche (great content from authority site will increase your online presence)
- Posting to authority sites like; TUMBLR, HUBSPOT, YELP, STUMBLEUPON, WIKIPEDIA and Search Engine Journal (SEJ)
- Posting news to BBC, ABC, CNN, NYT, FORBES and more
- Joining related forum of your niche e.g Warrior Forum
- your website link to all your social networking sites e.g Yelp,Facebook, Telegram and Twitter and more
- Submit your site to local, national and international directory for free or paid listing
- Submission of article to article submission site like Diggs and Reddit and more
- Write bloggers to back link to your post as comment ( link on body of a page rank higher than footer or any other part)
- Be active on forum and always comment with back link to your blog
- Sign up for Google My Business (GMB) for people to locate your business address on Google
- Submit your web images to Pinterest
- Sign up on popular social media site with your website link e.g Linkedin, Instagram and YouTube
- Built white hat link and don’t buy links for ranking
Links building takes time and effort; quality links can take even more effort to build over the years.
If you can patiently do it. Tons and tons of traffic will come to your site and your site visibility will be awesome.
Ranking will get to the moon overnight. This can make your site appear in organic search with little effort.
Google Page rank algorithms simply check content by critically looking at how many authority site’s link connects to a website.
Crawler bot sees it as important page then fires it to first page without delay.
Do you still remember Google’s mission statement? That said our “mission is to organize the world’s information and make it universally accessible and useful” to all on the cyberspace.
AUTHORITY LINK BUILDING
Authority link is link from popular or renowned webpages on search engine by rank power. Like Stumbleupon, Reddit, Diggs, Wikipedia, NYTimes.
Popular site that have gain hundreds of thousands of links, and hundreds of thousands or million of external links.
By that, you know what I mean.
WORLD CLASS LINKS BUILDING FROM CONTENT MARKETING
- List posts
- Special keyword
- Original content
- Current industry insightful data
- Infographic’s article
- Mobile friendly webpage content
- Images linking
LINK BUILDING TOOLS FOR SEO EXPERTS
Don’t override link building strategy because one of SEO metrics to appears on search depends on it.
Many high authority sites today have thousands if not hundreds of links pointing to them. I know that’s your dream and mine too.
Comment your SEO link building list, let’s know. Your contribution can help someone.
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